E-Mail marketing, as the word itself suggests marketing through electronic mails, is becoming more predominant in present times for most of the companies as they are using it for their benefit. It is a form of direct marketing for commercial communicating or fund raising messages to audience. Every e-mail sent to potential customers or a targeted client is the core of e-mail marketing.
Considering email marketing?
Email marketing may not receive the buzz of other internet trends, but this staple of internet marketing remains a reliable way to reach your target audience. Lack of follow-up with your audience hurts sales, retention, and is one of the biggest struggles businesses face.
Purpose of Email Marketing
To enhance merchant-customer relationships through E-mails To encourage new customers and rekindle old customers to purchase products immediately Posting advertisements on emails by companies for their customers Email marketing strategy Email marketing strategy is the stepwise formulation which if implemented successfully can reduce marketing costs and brings in more profits through considerable results.
Strategic Planning before Email Marketing
At Coderea Technologies, we take into consideration your audience, your message, and your company to determine whether email marketing is a good fit. If so, we can develop a detailed email marketing strategy just for you.
Email List Building
Our top priority is building an extremely targeted opt-in email list for your company. Coderea Technologies will help you develop core strategies to help build your list with potential customers who want to hear from you. Part of our process is adding an opt-in form to your website and creating landing pages to help quickly build your opt-in list.
Creative Email Marketing
With email marketing sometimes you need to get your message across effectively and quickly. Our email templates are custom designed to match your current brand and fit the requirements of email. We will even go the extra step to test your custom design in Gmail, Yahoo and Outlook to ensure it looks perfect wherever your audience finds it.
Automation of Email Marketing
Email marketing can actually help you work less through automation. Wouldn’t you love to follow up with your prospective customers automatically without having to think about it? Automatically send an email based on a key date such as a birthday? Coderea Technologies will build time delayed follow-up sequences to put your marketing on auto-pilot.